Valisère: Lingerie from Brazil.

Brazilian lingerie label Valisère, launched in 1934, has won over women’s hearts far beyond sunny South America. Fans worldwide adore the brand’s lingerie for its bold designs and vibrant colors that capture the explosive, passionate spirit of Brazilian beauties.
​
In 1986, a landmark year for the brand, it introduced a bra with a unique “option”: a modest, almost puritanical piece that instantly transforms into a flirty, revealing, playful style. Over time, the concept evolved, blending functions like everyday coverage and nursing support, or strict elegance with whimsical flair.
​
In 1987, the national company joined the Rosset Group, renowned for innovative developments in textiles, lingerie, sportswear, and beachwear.