American conceptual label Madame Methven was founded in 2014 by artist and designer Kaila Methven. Before launching her lingerie line, Kaila spent several years studying the art of haute couture in Paris.
Madame Methven lingerie is designed to awaken the Dominatrix within. And yes, the “madame” in the brand name is a nod to intimate games where the woman commands. Kaila Methven’s debut collection turned heads immediately. From there, momentum only grew: covers of Elle, Maxim, Love, and Harper’s Bazaar, devotees among Hollywood celebrities, and sales beyond the States—including Kaila’s beloved Paris.